Facebook in January prioritized user posts over brand and publisher content, leading to increased competition for ad inventory in the feed and causing CPMs to shoot up 122 percent year over year, according to AdStage data reported by Recode. Bark, the company behind BarkBox, is still using pet influencers with organic posts on social media. But it sees traditional media, especially TV, as a better deal than Facebook and a way to expose the company to a wider audience.
I ordered a gift for a friend's new dog. Neither my friend nor I received any information about the order in over two weeks: no tracking, no explanation for the delay, no updates within the order section of my account page, etc. My chats with the company went unanswered. The only acknowledgment of the order I received was the bill on my credit card. Disappointed and embarrassed to give such a crappy gift.
According to the BarkBox website, all edible items are tested in-house, are sourced directly from the U.S., Canada, South America, Australia, and New Zealand, and are never processed with formaldehyde. Because BarkBox’s founders are dog lovers as well, they wouldn’t send anything to your dogs, that they wouldn’t send to their own. In addition, the company claims that at least 10% of all profits are given to canine-related shelters, rescues, and welfare organizations.
Total price of items, if bought individually: ~$45.96 for Ruggie's box (grain-free turkey jerky chips, mini donut toy, "Puppy's First Bone" toy, pineapple bow tie, snail-hippo toy, aloha-print bandana) and ~$48.98 for Tico's box (grain-free turkey jerky chips, antler chew, AppleBerry Zensations treats, hippo treat-dispensing toy,aloha-print bandana). Prices sourced from Amazon and Dapper Dog's website.
Pet Pack is a pet subscription company that aims to make pets happy and healthy. They hand-pick 4-5 full-sized products to send to petscribers every month. They have pet needs options that we'll meet every month such as: a tough toy option for dogs, no catnip for cats, a puppy pack, and no toy options, just treats and products. They provide packs for both cats and dogs. They ship to US and Canada with flat rate shipping to US of $5 and $10 flat rate to Canada
Soon after we adopted Ada (beagle mix, 16 pounds, 1 year), we learned we had a serious gnawer on our hands. Of all the elaborate toys we’ve impulse-bought to deter her from eating our belongings, the inexpensive Nylabone Dura Chew is one of the few that have withstood her teeth for more than a week. While the toy looks scraped-up at the edges these days, none of the plastic is actually coming off, as happens with most stuff she puts in her mouth (RIP to all the animal-shaped toys). The Nylabone’s slim shape tucks easily into her travel carrier when we head out to visit family, and it keeps the peace while we’re there. The classic design makes for some pretty adorable moments, too. It comes in a couple of flavors, but of the two we’ve bought, the original flavor is the one in heavy rotation. Don’t overthink it.
Doing right by the customer is of the utmost importance to the BarkBox team—even a minor communication slip-up can permanently damage a relationship. Because of this, BarkBox has invested heavily in their customer service team—the “Happy Team”, as they call it—to proactively manage issues and keep every customer satisfied, even when logistical hiccups arise.
Almost two years ago we tried and reviewed 7 of the subscription boxes on the market. Since then, we’ve tried boxes from another 6 or 7 companies. We’ve tried a lot of these boxes more than once. Over the last couple of years, we’ve seen about 50 subscription boxes from 14 different companies and I’ve written two comprehensive comparison posts. If that doesn’t make us experts on dog subscription boxes, I don’t know what does.
I love coming home and seeing the BarkBox on my porch. My dog, Duke, also loves it when he sees me bring it inside. It's the highlight of the month for Duke. He'll stare at it, because he knows what it is, even though he can't open it. He loves all the toys, and all the treats that he receives. I have not received a treat bag yet that he wouldn't eat. And the customer service is the best on the planet. I'm very happy with being a BarkBox customer!
Hey Blanca and pack! Thanks so much for your kind words and great review! We are so happy to hear that you guys are loving the monthly boxes! We know that every pup is different so we try out best to cater to your pups needs wether it be with more durability or allergy options! Then in the meantime if there is anything that we might be able to help with please don't hesitate to let us know. We are always happy to help at any time.
So what's the best way for a Slickdealer to get a BarkBox subscription? My recommendation is to sign up for the 12 month plan to lock in the $21/box price. Skip months when you've got too many toys, and feel at ease knowing you can cancel at any time. Basically, for the price of two generic toys from the pet store, you can get a themed box of curated goodies for your favorite fur baby.
The BarkBox Dog Parent Survey was conducted by Kelton Global, a leading global insights research firm, between October 28th and November 4th, 2016 among 1,006 nationally representative Americans with dogs ages 18 and over, using an e-mail invitation and an online survey. Quotas are set to ensure a reliable representation of the U.S. population 18 and over.