Facebook in January prioritized user posts over brand and publisher content, leading to increased competition for ad inventory in the feed and causing CPMs to shoot up 122 percent year over year, according to AdStage data reported by Recode. Bark, the company behind BarkBox, is still using pet influencers with organic posts on social media. But it sees traditional media, especially TV, as a better deal than Facebook and a way to expose the company to a wider audience.
To enhance the health of your dog, Barkbox’s treats are of the highest standards. As mentioned above, they are corn, wheat, and soy free. But, that isn’t all, the items you receive are among the most organic items you will have in your home. The treats are all sourced from South America, New Zealand, Australia, USA, and Canada. What Barkbox promises you is that you won’t get dog products that the guys at Barkbox wouldn’t give their dogs.
We started this whole operation to serve the people who are just like us: nuts about dogs. We're "our dogs have more elaborate parties then we do" obsessed. We eat ramen noodles while our dogs dine on organic grass-fed beef. We are disappointed when our dogs don't follow us into the bathroom. Our families think it's cause for concern. But who cares about them? We're here for you and your dog. We've never met your dog, but we know we love them.