With 500,000 subscribers to its delivery service and over 4 million fans on Facebook and Instagram, BarkBox’s social media team creates original video content and shares relatable memes with its followers in order to remind them of the emotional connection humans have with their furry friends. “We use mission-based marketing at an ambition-based company,” said CMO Jay Livingston, who joined Bark from Bank of America this July. “By not holding our social team to reach sales requirements, we give them an environment to create entertaining content to reach our highly engaged audience.”
Play a game of tug-of-war with your best friend when you throw a rope toy at his or her feet. With a large selection, featuring Multipet and Rascals® brands and styles ranging from simple woven-cotton rope toys with large knots on either end, to exciting figure 8s and ropes with three knots, your dog will want to play with you for hours. As an added bonus, chewing on rope toys helps keep your canine's gums and teeth clean and healthy.
Within the next few years, 3.6 billion people will use messaging apps—that’s about about half of humanity. It’s hardly a surprise that brands are scrambling to gain a toehold on these popular channels. Both Facebook and Twitter have seen the demand and they’ve recently created tools to help businesses interact with their customers more effectively over their respective apps.
I have always looked forward to the monthly boxes, as well as my pups. However, my recent experience will cause me to never use your service or recommend to others. The cancellation policy and what seems to be a trend of complaints, was a three month process. My dogs' last box contained treats that made them quite sick. Two of my three dogs were up all night vomiting and diarrhea. I’m not sure I would have made the connection to the treats until an email from BarkBox today. They have never reacted to what you are saying was a mislabeled “included barley” response.
Hey Anne! Thanks so much for reaching out to us and we are so very sorry to hear this! That is not the experience that we want you or that lucky pup to have at all. We want nothing more than to make the experience as easy and enjoyable for you as possible! I would love to turn this around for you and email you directly to get this taken care of! Please email us directly at Lindz@barkbox.com so we can ensure that pup gets that box!
I think for the price, its worth it, especially since it costs equal if not less than going to the petstore and buying 5 items (two toys, two treats, one chew). Its delivered to your door and I feel like your pup would be more than excited upon getting it. The themes are cute and change every month which is great. You also get a little cake treat when it is around your dogs birthday which is also cute. You have the option and ability to add more products to your boxes every month too however it comes at an extra fee so keep that in mind if you want to splurge.
Tico likes: I loved the stuffed "pup noodles"! Mom doesn't let me have any real noodles (something about allergies, I don't know what that word means), so this is the closest I could get to the real thing. I even wondered if there were real noodles inside, so just in case, I made sure to destroy the whole thing in under 10 minutes flat. There weren't any noodles.
“The Bark & Co support team always strives to deepen customer relationships through social. However, with the sheer volume of direct messages coming in every day, it’s sometimes a challenge to maintain the levity and respond to customers promptly. Fortunately, with Zendesk Message and the use of a chatbot, we are able to escalate high priority conversations to our agents. This ensures that our support team can handle the more complex queries, leaving customers happier.”