“When you tell customers when they should expect their shipments, they’re pretty good at holding you accountable to that,” Snowden says. But the homegrown fulfillment solution BarkBox was using made it difficult to communicate with customers when delivery information changed, and nearly impossible to get timely feedback when something went wrong. In the event of a delay, the information might not reach the customer until it was too late, and worse still, the customer would oftentimes reach out to the carrier’s customer support to get help. “The carriers of course do everything they can, but we as a brand lost the control over that experience,” Snowden says.
Doing right by the customer is of the utmost importance to the BarkBox team—even a minor communication slip-up can permanently damage a relationship. Because of this, BarkBox has invested heavily in their customer service team—the “Happy Team”, as they call it—to proactively manage issues and keep every customer satisfied, even when logistical hiccups arise.
Hey there Amanda and Click! Thanks so much for being a part of the pack and we are so sorry about this experience. This is the not the experience that we want you guys to have at all and would love to turn this around for you both! We know how eager you guys must be to get your box and we don't blame you at all. It looks like this month's box would be Click's second box and last month was the first. Right now the first box always auto ships right away. Then following that our boxes ship out on the 15th of the month and you can see those boxes anytime from the 15th-26th of the month. Then right now that ETA delivery date can change at any time. We are so very sorry about this and can see how that would be frustrating! Then right now when you sign up for a multi month commitment and cancel that stops the renewal. Meaning you will still get the boxes that you signed up for and none following that. We try to make that apparent at sign up, but it can be easy to miss at times. We would hate to have you and Click leave the pack and want to ensure that you get what you paid for. If you have any further questions or concerns please email us directly at Lindz@barkbox.com! We want to straighten this out to create a better experience for both of you!
The boxes are themed around the relevant holidays and the packaging itself is made to look like a gift with a bow and to/from tag on the design so it is a nice option for those looking to give as a present to other pups. The box we tested (prior to The Gift Box owning it) had two types of treats (that were both American made) two toys and a scented candle for masking pet smells.
We started this whole operation to serve the people who are just like us: nuts about dogs. We're "our dogs have more elaborate parties then we do" obsessed. We eat ramen noodles while our dogs dine on organic grass-fed beef. We are disappointed when our dogs don't follow us into the bathroom. Our families think it's cause for concern. But who cares about them? We're here for you and your dog. We've never met your dog, but we know we love them.