"RescueBox is a monthly subscription of toys, treats, chews and more, that will make your pet fall head over paws in love with you! From treat lovers, to strong chewers, we hand-pick each box with your pet in mind. We put a great deal of thought into the making of each box and only use the highest quality products! We work with our charitable partners who are on the ground tirelessly helping animals that need your help the most." RescueBox offers Dog sizes: Small, Medium and Large and a Cat box.
The Barkbox team uses product testers like Scout, (That dog is positively adorable!) an 18-month old Miniature Schnauzer to select products. The products are 100% organic and made from highest quality ingredients. (The ingredients and products are a real treat for my dogs and they are unusual too, once we even got a non-alcoholic dog beer called Bowser Beer in our June 2013 box.)
The page is designed to get you signed up for six months, paying now. The “most popular” banner and the clear signal of how much it costs (“$138 billed today”) draw the eye to that option. This is a great example of pricing page design. With just two simple elements, BarkBox can get customers signed up for at least six months and get that cash in advance.
Playtime is your pup’s favorite time. Your dog needs play for his overall health and happiness. Dogs are pack animals, requiring physical play with you and other dogs. One of the most important benefits of doggie play is that it’s a bonding opportunity for you and your canine companion. Another benefit of pup play is exercise. Dogs require exercise – whether it’s walking or running – to stay in physical shape. Staying physically active can keep your dog from gaining weight, and the pressure that puts on puppy joints at bay.
I first signed up for back box 4 months ago when they were running a special. I signed up for the 6-month bark box and did not read the VERY small, fine print that they had on the sign up which I was under the impression I would get a bark box every 6 months, and pay for them every six months when they ship it. Unfortunately, the small print stated that it was 1 box every month for 6 months and that the price would increase after the first month.
I subscribed to Barkbox last Dec and continued it for 3 months. I have a chihuahua who loves treats, but I don’t feed her treats in such large quantities. My boxes always included some sort of sausage bar which she loved, about 2-3 large bags of treats and 1-2 toys. The treats were too much; in fact, we still have a few bags despite cancelling a few months ago. The “squeaky” toys were ok, but they were pretty cheap and didn’t last. For the monthly cost of the box, “we” were better off saving the $$$ and applying it to better toys and treats in smaller quantities. I can see this box being better for consumers with larger pets since they eat much more than a chihuahua. Every 5 lbs a dog gains is equivalent to a human gaining 20!! If we fed our beloved pet “all” the treats they were sending, she’d turn into a chunky monkey and it would be very unhealthy for her. So, the box, in my humble opinion, is better for larger dogs who can eat more treats with less repercussions.
We hand select our toys with power chewers in mind. We could get all nylon super tough toys that are close to indestructable, but we know and understand that even tough chewing pups don’t always love the hard, extra durable toys and we want your pup to enjoy their goodies! So we search for extra durable products that your pup will love and that will last longer than your average plush toy.
For prices starting at $15 a month, your dog will receive daily meal packs made entirely of human-grade ingredients to meet your pup’s personal needs. Designed by veterinarians, these meals provide the perfect nutritional diet for your furry friend as opposed to dried dog food with less-than-ideal add-ins. And aside from the health benefits, these meal packs are so tasty, even humans might want a bite.
Pup-people with questions about BarkBox can now choose to privately and playfully interact with a dog (in lieu of a human) via direct messages on Twitter, and get information via a series of awesomely punny puppy questions that BarkBox built using Reply.ai. BarkBox’s chatbot (or dog bot) is as quirky as you’d imagine. It answers frequently asked questions and helps customers find the right BarkBox for their dogs by guiding them through some tail-waggingly fun questions. If the dog bot can’t fetch an answer, Zendesk Message detects this and hands the question off to a trained BarkBox support agent to resolve.