Within the next few years, 3.6 billion people will use messaging apps—that’s about about half of humanity. It’s hardly a surprise that brands are scrambling to gain a toehold on these popular channels. Both Facebook and Twitter have seen the demand and they’ve recently created tools to help businesses interact with their customers more effectively over their respective apps.
Not only do the themed monthly boxes start at only $21, but if your pup doesn’t dig something that came in his box, the company will fix it for you according to their Scout’s Honor policy. Although I can personally attest to the fact that you will be making very few calls to Customer Service, as all treats and toys are dog-tested and approved. My 3-year-old Pomeranian never met a BarkBox she didn’t like, and now she’s convinced every package that comes through my apartment door is for her. #Princess.
PawPack makes it effortless for you to bond with your pet while promoting a healthy and sustainable lifestyle. PawPack offer a curated subscription service that provides you and your cat or dog with a box of surprise products each month that will always be all-natural and grain free. PawPack strives to save the lives of shelter pets, and just by being a PawPacker, you will be doing just that. PawPack has a commitment to finding every pet a home shines through everything they do. 10% of proceeds go directly to supporting rescue causes. PawPack is committed to only sourcing grain-free, all-natural products and do not sell edibles made in China. And they offer a 100% allergy guarantee; so if your furry friend is allergic to any ingredients in the products, simply email them to have a new treat shipped to you. PawPack's team of pet experts upholds rigorous standards, and always strives whenever possible to ensure the products are organic, eco-friendly and free of byproducts.
Emmy likes: The collegiate-themed box, including a frat bro and bona fide Bark University "acceptance letter," was *adorable*. (Or should I say...adogable? No, I shouldn't. I'm sorry.) Tico doesn't discriminate when it comes to treats (we're talking about a dog who ate a slimy days-old banana lying in the dirt the other day), and he loved them all equally — but it's great that you can customize the box to accommodate any allergies your pup has. Oh, and you can join its "extra toy club" and receive an additional toy in your box for an extra $9. Starting at $21/month, Barkbox is also the most affordable subscription we tried.
Total price of items, if bought individually: ~$45.96 for Ruggie's box (grain-free turkey jerky chips, mini donut toy, "Puppy's First Bone" toy, pineapple bow tie, snail-hippo toy, aloha-print bandana) and ~$48.98 for Tico's box (grain-free turkey jerky chips, antler chew, AppleBerry Zensations treats, hippo treat-dispensing toy,aloha-print bandana). Prices sourced from Amazon and Dapper Dog's website.
But the data also shows a wide range. The lower bound is under $15, while the upper bound is over $35. This means there is scope for BarkBox to “complicate” their pricing. Consumer products try and keep pricing simple to reduce the friction in the sign-up. This often leads to them leaving money on the table. Here, BarkBox has options at both the premium level and the lower priced level:
Our huge line of dog toys include everything from flying discs and ball launchers to laser pointers and fetching games. For playtime, choose from our vast selection of squeaking balls, talking animals, chew toys and dog ropes to entertain and satisfy a canine’s basic instincts. For dogs who need a little more motivation to play on their own, there are treat dispensing varieties available. You can also keep the gears in their brains turning with our collection of games and puzzle styles. All of our toys are rigorously tested for safety and fun, with loads of features to pique their interests through sights, sounds and textures. New dog toys are added regularly, so check in for the themed and seasonal styles to discover new favorites and keep your dog interested with new options.
The BarkBox Dog Parent Survey was conducted by Kelton Global, a leading global insights research firm, between October 28th and November 4th, 2016 among 1,006 nationally representative Americans with dogs ages 18 and over, using an e-mail invitation and an online survey. Quotas are set to ensure a reliable representation of the U.S. population 18 and over.