Doggie Lawn is definitely one of those services that you had no idea you needed. The company will deliver a patch of all natural real grass to your pup once a month for a maintenance-free way to get your dog to do his business. Perfect for working dog moms trying to train their fur baby, these units smell like real grass (unlike potty pads or faux grass).
With 500,000 subscribers to its delivery service and over 4 million fans on Facebook and Instagram, BarkBox’s social media team creates original video content and shares relatable memes with its followers in order to remind them of the emotional connection humans have with their furry friends. “We use mission-based marketing at an ambition-based company,” said CMO Jay Livingston, who joined Bark from Bank of America this July. “By not holding our social team to reach sales requirements, we give them an environment to create entertaining content to reach our highly engaged audience.”