Within the next few years, 3.6 billion people will use messaging apps—that’s about about half of humanity. It’s hardly a surprise that brands are scrambling to gain a toehold on these popular channels. Both Facebook and Twitter have seen the demand and they’ve recently created tools to help businesses interact with their customers more effectively over their respective apps.

Today I again reached out to BarkBox to ask where the box was. I was told the shipment had been lost. When I asked where the other two boxes were there was no answer. I was also told that they could not find record of my payment for the original box and could not process a refund. When I asked when I was going to be notified that they had lost my shipment I was told that they do not always do that.
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