With 500,000 subscribers to its delivery service and over 4 million fans on Facebook and Instagram, BarkBox’s social media team creates original video content and shares relatable memes with its followers in order to remind them of the emotional connection humans have with their furry friends. “We use mission-based marketing at an ambition-based company,” said CMO Jay Livingston, who joined Bark from Bank of America this July. “By not holding our social team to reach sales requirements, we give them an environment to create entertaining content to reach our highly engaged audience.”
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Beyond streamlining outgoing communications to customers, Narvar also simplifies incoming feedback so the BarkBox team can better understand how their customers really feel about their experiences. “It feels great when you see the good, and it breaks your heart when you see the bad,” Snowden says. “But most importantly, we’re seeing it at all. We analyze the Narvar survey feedback every single month, which gives us the opportunity to improve our customer experience in a way we couldn’t before.”
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I purchased a six month order, all prepaid. The only reason I did order was there was a special going on that the first box would be doubled. After a few days the tracking hadn't updated so I chatted with them, and "it will be going out in the next day or two." Two weeks later and NOTHING has shipped. They keep offering me free boxes, but I can't seem to get the initial one that I paid for. A few days ago, a different lady said no you should have gotten it by now I will send a replacement. I thought ok great finally! HAHAHAHA Jokes on me!!! I received an email saying that my replacement was no longer available, but they would be happy to give me a free box at the end of my subscription. I am beyond frustrated, and fed up. I've asked to cancel my subscription, but they keep saying give it a little while. I just want my money back. I can go to the store and buy my babies toys...
“Being a Bull Mastiff, Cooper was our house’s heavy weight champion. He needed a bit extra in everything. I wasn’t sure whether the treats in Barkbox would suit him and I thought the goodies might be tiny. The reviews I looked at were good. I thought of it as a onetime choice and ordered a box but now I’m a regular subscriber. As I opened the box, I could feel the amount of care the team from barkbox had taken to identify and customize these goody treats.”
There are almost as many kinds of dog toys as there is kind of dogs, but Pet Mountain makes it easy for you with the ability to select exactly what you want that's the perfect size and style for your dog. Added on to that convenience is assurance that you're buying from some of the best manufacturers of dog toy products out there -- brands like Kong, Nylabone, Four Paws, Chuckit and Spot.
The toys are very good value. They are high quality and most importantly, very unique. I can't find any toys at the store like the ones they put in the box. BarkBox often uses a combination of crinkle paper, squeakers (tube/regular), and rope. The problem with store toys is they are usually only squeaker or only rope, etc. BarkBox will use crinkle paper and a tube squeaker in one toy and maybe even some rope. This is something that is small but seems like a big deal to my dog.
Pup-people with questions about BarkBox can now choose to privately and playfully interact with a dog (in lieu of a human) via direct messages on Twitter, and get information via a series of awesomely punny puppy questions that BarkBox built using Reply.ai. BarkBox’s chatbot (or dog bot) is as quirky as you’d imagine. It answers frequently asked questions and helps customers find the right BarkBox for their dogs by guiding them through some tail-waggingly fun questions. If the dog bot can’t fetch an answer, Zendesk Message detects this and hands the question off to a trained BarkBox support agent to resolve.