Because of the way people relate to their pets now (about 44 percent of millennials alone consider their pets as “starter children”), Bark is able to captivate two major audiences: dog owners and dog people. “Our audience is just people who love dogs,” said Stacie Grissom, head of content. “We start conversations about dogs and form relationships with people around dogs in general. And 85 percent of our content doesn’t even mention BarkBox specifically.”
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My Mastiff, Thor, and his pitbull sister, Brinley, anxiously await their monthly BarkBox as soon as I tell them it's been shipped. The treats are nutritious, I use some of them in my puppy training classes. Thor commandeers the toys but gradually lets his sister play with them. Most of them hold up very well, lasting for several months. For a heavy chewer like mine, this is a testament to their quality.
Extra Customization. Dog subscription boxes come with a wide array of customization options. While all boxes take into account your dog’s size, some also consider gender, environment, allergies, toy temperament (gentle or rough with toys), and other preferences. Generally, the more customization options you have, the pricier the box will be, but this isn’t always true. We make sure to note when certain boxes provide extra customization features, so if you know specific things you do or do not want in your doggy subscription box, be sure to look for boxes that provide that extra level of personal customization.
This is where BarkBox blew me away with their customer service and their attention to detail regarding my specific needs. Within 30 minutes I got a response noting my concerns. One of there team members mailed out a new bag of treats for my dog to try free of charge! We also discussed that maybe my dog wasn’t a big chewer however cotton stuffed toys weren’t great either. She suggested I get a box with "durable fabric" toys instead. She also mailed out a sample toy for my dog to try. Free of charge. He loved it! They lowered my monthly subscription right away. They even followed up to make sure my dog was loving his new box and if I needed to tweak it any further.
We received 3 months as a gift. However since our pup has food allergies I contacted Bark Box to change the food and snacks provided. Response time is horrible. I had to email several times… When they did reply they confirmed that they would put us on their list of dogs with special dietary restrictions. But the boxes never changed. — Gerry B., Influenster.com, 6/12/2015
Soon after we adopted Ada (beagle mix, 16 pounds, 1 year), we learned we had a serious gnawer on our hands. Of all the elaborate toys we’ve impulse-bought to deter her from eating our belongings, the inexpensive Nylabone Dura Chew is one of the few that have withstood her teeth for more than a week. While the toy looks scraped-up at the edges these days, none of the plastic is actually coming off, as happens with most stuff she puts in her mouth (RIP to all the animal-shaped toys). The Nylabone’s slim shape tucks easily into her travel carrier when we head out to visit family, and it keeps the peace while we’re there. The classic design makes for some pretty adorable moments, too. It comes in a couple of flavors, but of the two we’ve bought, the original flavor is the one in heavy rotation. Don’t overthink it.
The Sprong feels soft and bounces and squeaks, and it’s one of the only toys that have consistently kept the attention of my dogs (Ziggy and Lily, Chihuahua mixes, 11 and 12 pounds, 2 and 7 years, respectively). Other toys get shredded or elicit only a mild wag after a few weeks, but because the Sprong has no enticing stuffing to rip out and bounces in an irregular manner, it keeps the little pups on their toes. My toddler also steals the Sprong—all doggie toys are toddler toys. But big dogs, beware: The Sprong’s individual nubs are Chihuahua resistant (our pups have had the same Sprong for five years now), but they may not stand up to the stronger jaws of larger dogs.
“It’s a fun surprise for me and the pups,” said owner Seton. “There’s always something for both my dogs. Walter goes through a toy a week, so the new toys that come every month are always a big hit. And Lily gets to enjoy the treats. It keeps my treat supply well stocked; I think I’m out of treats and then remember I have some in the pantry squirreled away from last month’s box.”
I am the owner/operator of a Doggy DayCamp (daycare for dogs), and I was searching for unusual, but fun toys for two DayCampers having their one-year Birthday. I could have ordered the same toys via Amazon Prime but I decided that I wanted to see what BarkBox was all about. Huge mistake. They are the worst. They took my money and never shipped birthday gifts.
Emmy likes: You have the the option to choose a treats and toys *or* a treats-only or toys-only box, which is very cool — and can specify whether you'd like the treats to be all-natural, organic, grain-free, or protein-sensitive. You can also choose how frequently you'd like to be sent the box (monthly, bimonthly, or quarterly) and how many items you'd like to be in the box; the "uno" comes with four to five items, and the "grande" with five to seven. The power chewer option is only $7 more than a regular box, which makes it an incredible deal, overall.
Treats™ loyalty program members enjoy Free Standard Shipping on orders over $49. Members must sign in for discount to apply. Transaction total is prior to taxes & after discounts are applied. Due to size and/or weight, certain items bear a shipping surcharge or special handling fee, which will still apply. Savings will automatically reflect in shopping cart with the purchase of qualifying merchandise. Maximum value $75. Valid only on orders shipped within the contiguous 48 U.S. states, military APO/FPO addresses and select areas throughout Canada. Offer not valid on all or select products in the following categories: live pets; canned, fresh or frozen foods; select cat litters. Offer may not be combined with other promotional offers or discounts. Terms and conditions of this offer are subject to change at the sole discretion of PetSmart.
After launching in 2011, Barkbox saw more than $1 million in revenues per month after only 2 years in business. By February 2014, they reached $25 million in revenue per year. It’s no wonder so many other monthly dog box companies popped up after Barkbox’s initial (and continuing) success. Here are the features that make Barkbox a winner for you and your pooch:
When we went to meet (and ultimately take home) our rescue mini-schnauzer mix Reggie a year and a half ago, we took four things with us: a collar and leash, a small plush hedgehog, and this weblike rubber ball. The plush hedgehog is now a flat hedgehog — like most dogs, Reggie takes great pride in disemboweling his stuffed toys — and the leash and collar are a little worse for wear, but the Hol-ee Roller rubber ball is still going strong. In fact, it looks pretty much new.
If your arm tires out during games of fetch before your dog does, the Chuckit! Classic Ball Launcher is just what you need. The Chuckit! Classic Ball Launcher is a lightweight ball launcher designed to accommodate both regular tennis balls and Chuckit! compatible balls, enabling you to launch them at distances much further than you could throw on your own. In fact, this manual ball launcher allows you to throw balls further than even an automatic ball launcher can manage.
Within the next few years, 3.6 billion people will use messaging apps—that’s about about half of humanity. It’s hardly a surprise that brands are scrambling to gain a toehold on these popular channels. Both Facebook and Twitter have seen the demand and they’ve recently created tools to help businesses interact with their customers more effectively over their respective apps.