The subscription service has already touted itself as an experience for dogs and their owners, with a new theme to each month’s arrival. Past themes have tapped into holidays (Halloween is a popular one), pop culture (including a whole box dedicated to the ’90s), and other creative ventures that often involve a good pun (including “Secrets of the Rainfurrest”). Many BarkBox subscribers also share these experiences via social media through “unboxing” videos on Instagram, Snapchat, and YouTube.
In November, Bark released its first major TV spot; airing on more than 25 networks including Animal Planet, Freeform and Lifetime, the 30-second spot was largely inspired by the user generated content that appears on social media feeds. The shoot took about 12 hours, while the shoot for a recent two-minute comedic video about dog moms during the holidays took about four days. The new sketch touches on what BarkBox videos often encompass: the weird dogs we live with and the funny things they do.
Allergies? Multi-dog homes? Heavier chewers? BarkBoxes can be tailored to accommodate your pup (or pups!), happiness guaranteed. Every month brings $40 worth of dog joy, with plans starting at $21 a month, and we offer FREE shipping to anywhere in the USA and Canada. Spoil your dog with BarkBox—it’s like the joy of a million belly scratches, delivered directly to your door.
We did recently switch warehouses in July and in doing so it caused a hiccup in our system with some boxes. So some of our boxes were a little bit delayed. We are more than happy to make sure that you get that July box and check into the tracking more for you and turn this around. Then going forward I want to ensure you and your pack that you shouldn't have any further trouble with boxes. That was just due to our warehouse move for the month of July. Then your box for this month should be there in no time at all. Our official shipping date monthly is on the 15th! We would love to double check this for you and give you more specifics. Please just email us directly at Lindz@barkbox.com and we can look into this for you and get your July box all taken care of.
The study suggests that the craziest dog people might go into withdrawal when they are away from their dog and lean on technology for quick fixes. Many dog people admit they have watched their dog on a webcam (17%) or Skyped or FaceTimed with them while they were away (14%). “This is especially true of Millennials, who are more likely than non-Millennials (24% vs. 13%) to watch their dog on a webcam. In fact, Millennials are nearly three times as likely as their older counterparts (23% vs. 8%) to Skype or FaceTime their dog.”