Facebook in January prioritized user posts over brand and publisher content, leading to increased competition for ad inventory in the feed and causing CPMs to shoot up 122 percent year over year, according to AdStage data reported by Recode. Bark, the company behind BarkBox, is still using pet influencers with organic posts on social media. But it sees traditional media, especially TV, as a better deal than Facebook and a way to expose the company to a wider audience.
Durable doggy toys can be hard to find, especially if your puppy loves to chew. Good thing Academy Sports + Outdoors carries a variety of tough dog toys, including brands such as Dogzilla and Kong dog toys. Many feature cavities, so you can insert treats that fall out as your pup plays. The erratic bouncing action from the rubber construction is a great way to keep your pooch stimulated and eager for games of fetch. These virtually indestructible dog toys come in handy when your pup is in a gnawing mood.