Beyond streamlining outgoing communications to customers, Narvar also simplifies incoming feedback so the BarkBox team can better understand how their customers really feel about their experiences. “It feels great when you see the good, and it breaks your heart when you see the bad,” Snowden says. “But most importantly, we’re seeing it at all. We analyze the Narvar survey feedback every single month, which gives us the opportunity to improve our customer experience in a way we couldn’t before.”
“Pollie loves to run around our farm showing off her new barkbox treats to her sheep friends. We always get her an extra toy as she is a heavy chewer and toys are ripped in minutes. Thankfully, Barkbox sometimes offers toys with no filling and most of them are squeaky toys which Pollie adores. They even offer to exchange a product if Pollie doesn’t like it.”
After launching in 2011, Barkbox saw more than $1 million in revenues per month after only 2 years in business. By February 2014, they reached $25 million in revenue per year. It’s no wonder so many other monthly dog box companies popped up after Barkbox’s initial (and continuing) success. Here are the features that make Barkbox a winner for you and your pooch:
In November, Bark released its first major TV spot; airing on more than 25 networks including Animal Planet, Freeform and Lifetime, the 30-second spot was largely inspired by the user generated content that appears on social media feeds. The shoot took about 12 hours, while the shoot for a recent two-minute comedic video about dog moms during the holidays took about four days. The new sketch touches on what BarkBox videos often encompass: the weird dogs we live with and the funny things they do.
BarkBox—the world’s largest subscription service for pets and their people—is changing all that with its monthly box of themed goodies, treats, and toys. With more than 50 million items shipped worldwide, they’ve taken a serious bite out of the pet supply market—and these self-described “crazy dog people” show no signs of easing up. Their passion for pups and the folks that care for them shines through at every brand interaction, from their #BarkBoxDay Insta hashtag to their email ‘pup-dates’, and the loyal community they’ve built reflects that customer-centric M.O.
“When you tell customers when they should expect their shipments, they’re pretty good at holding you accountable to that,” Snowden says. But the homegrown fulfillment solution BarkBox was using made it difficult to communicate with customers when delivery information changed, and nearly impossible to get timely feedback when something went wrong. In the event of a delay, the information might not reach the customer until it was too late, and worse still, the customer would oftentimes reach out to the carrier’s customer support to get help. “The carriers of course do everything they can, but we as a brand lost the control over that experience,” Snowden says.
If your dog is older, or maybe more of a couch potato, he may not be one to initiate play. This is where treat-dispensing toys come in. He’s more likely to get up and out if he knows a reward is waiting for him at the end. Our Planet Dog Mazee is a perfect choice – it’s a round ball with a maze built inside. Place some treats inside and he’ll be chasing the ball for hours figuring out how to get the goods. Classic Kongs are another popular item for pet owners. You can fill them Kong treats so your has to work to retrieve them. Or fill them with some peanut butter and bananas or some pumpkin and low-fat yogurt and throw them in the freezer for a refreshing summer treat.
Surprise My Pet rounds out our top three best monthly dog box subscription boxes as a newcomer that’s already making a paw print among its competition. Launched in early 2015, Surprise My Pet stands out for its unique features, namely its paw for paw guarantee — if your dog is totally uninterested in one of the products, you can email them, and they’ll send you a replacement item for free.
Bonus — If you’re gifting a BarkBox subscription, you can surprise your recipient with a Double Deluxe BarkBox. That means, in their first BarkBox, they’ll get DOUBLE the number of toys, treats, and chews than a regular BarkBox – that’s FOUR toys, FOUR treats, and TWO chews! It’s a one-time $19 upgrade to make a wow-worthy Christmas gift of two boxes worth of dog goodies, followed by regular BarkBoxes for the rest of the subscription. Click here to give a BarkBox.
Many of your dog's toys should be interactive. Interactive play is very important for your dog because he needs active "people time." By focusing on a specific task, like repeatedly returning a ball, Kong® or Frisbee ®, or playing "hide-and-seek" with treats or toys, your dog can expend pent-up mental and physical energy in a limited amount of time and space. This greatly reduces stress due to confinement, isolation and/or boredom. For young, high-energy and untrained dogs, interactive play also offers an opportunity for socialization and helps them learn about appropriate and inappropriate behavior, such as jumping up or being mouthy.
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Andrew Chen is a longtime PC gamer, an automotive journalist and an avid deal hunter. His first PC had an 80 megahertz processor with 4 megabytes of RAM, light years away from the powerhouse gaming rigs he builds today. You can follow Andrew's high-speed sports car adventures over at 6SpeedOnline.com. As a Slickdealer for over 10 years, nothing makes him more excited than getting a freebie!
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Decided to try Barkbox for my 2 Malinois and my Boston Terrier. They are sharing one box started three months ago. All but one toys from the first 2 boxes are still intact. And they like the baked treats. My third box was stolen from the post office parcel box, and the company replaced it even though it was clearly not their fault. Would highly recommend this. The dogs and I have fun with the boxes!
The KONG Extreme Dog Toy is more than just a chew toy — it is also an interactive toy. Stuff this toy with your dog's favorite treats, and he'll be happy for hours, tossing the toy around and working to get at the treats inside. The unpredictable bouncing action makes the KONG Extreme a great toy for games of fetch, and it is also the perfect toy to keep your dog busy when he's confined to his crate or left home alone. It is also a great option for dogs with separation anxiety.
I have three vizslas--9-year-old Zoltan, 6-year-old Judit, and 5-month-old Sophia. When that box arrives it's like Christmas for them! They get very excited and always have fun "opening" their package to dig into those fun toys and tasty treats! The themes are always clever and the toys are well-made to withstand their aggressive play. I appreciate the variety of treats included, and am impressed with the quality of ingredients. Thank you for providing my vizslas with quality toys and treats that bring so much happiness to our home--I love spoiling them every month! PLEASE keep up the great products and service!
Im glad to have come across this article of reviews of the different pet boxes I am getting a gift for someone and a box for my little girl she just lost her grand father misses him and would have got another for my male Samoyed but he just passed away due to my vets mistreatment he was a National Specialty Show dog of the country and top number 2 Sammie in the country several times.
"The best rated box for your best fur friend. Every box includes a mix of 5-6 treats, toys and accessories, with usually one high quality bandana or bowtie. Boxes can be customized for dogs with allergies, on grain free diets and for heavy chewers. Heavy chewers will receive the toughest and sturdiest toys on the market, nothing soft or plush will ever be included. For every box you purchase, they donate a portion of sales to pet rescues & shelters in the USA."
The study also polled dog people about taking photos of their pup, and found that 20 percent of the pictures they take on their phone are of their dog – more than trips or vacations (15%), themselves (11%) or food (6%). In fact, more than two in five (42%) dog people have made a photo of their dog the feature photo on their phone or computer desktop.