The page is designed to get you signed up for six months, paying now. The “most popular” banner and the clear signal of how much it costs (“$138 billed today”) draw the eye to that option. This is a great example of pricing page design. With just two simple elements, BarkBox can get customers signed up for at least six months and get that cash in advance.

Free Shipping Exclusions: Cat litter, dog litter, ice melter, wild bird food, live fish & rock, aquatic gravel and accents; crickets, live food and frozen food; out-of-stock items, Donations, Petco or Unleashed by Petco Gift Cards and eGift Cards; items shipped through white glove delivery or LTL delivery; orders exceeding the maximum weight limit of 300 lbs.; and applicable taxes. Additional exclusions may apply and will be noted on the Product Detail page and/or Shopping Cart.


Are your dogs bored? Are finding it difficult to keep up with all you require to make your dog happier each month? BarkBox comes to your assistance and lifts your pooch out of boredom. With a Barkbox subscription, you give your doggy companion a surprise treats every month. You can expect excitement, happiness, and fulfillment from your pup with new toys, healthy treats, and collections of different grooming products every month.
We started this whole operation to serve the people who are just like us: nuts about dogs. We're "our dogs have more elaborate parties then we do" obsessed. We eat ramen noodles while our dogs dine on organic grass-fed beef. We are disappointed when our dogs don't follow us into the bathroom. Our families think it's cause for concern. But who cares about them? We're here for you and your dog. We've never met your dog, but we know we love them.
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